5 lessons from Coca Cola’s new content marketing strategy
Its ads have always been creative and entertaining. Through its huge marketing budgets, it has cut a pathway into our consciousness that places it as one of the most recognisable brands in the world....
View Article40 Good Inspiration on Minimalism in Print Advertising
In minimalism you have to ignore most of the design elements but must be able to maintain the real grace and the beauty of the design. Sometime we get confused by white color shades and think use of...
View Article10 Fantastic Tactics to Fuel Your Content Marketing Strategy
According to a recent study by the Custom Content Council, 73% of consumers prefer to get their information about an organization in articles rather than advertisements. That means it’s more important...
View ArticleShowcase of HTML5 and CSS3 Free Templates
in this roundup we following a trend to present free HTML5 and CSS3 templates, yes its great to those who still learning about these two new techniques of web because we can learn from coded website...
View ArticleAdTrap purports to block all ads for $120
This small box, priced at $120, supposedly blocks all the advertisements you might encounter while surfing the web. According to the device’s creators, AdTrap is a working prototype, which you can...
View Article5 best practices for great Facebook ad creative
Through numerous algorithm changes, Facebook has made it clear to marketers that it wants – and its users expect – a compelling, visually appealing reason to engage with a brand’s ad. This means that...
View ArticleHow Powerful Brand Storytelling Can Supplant Commercials
In it, a sad-sack scarecrow living in a processed-food dystopia dreams of turning his tiny garden into a bountiful farm (and eventually opens up a little burrito stand). While it may sound a little...
View ArticleThe Future Of Mobile Advertising Will Be Shaped By Two Trends
Don Draper and his Mad Men would’ve looked at today’s technology and gawked. “You mean I can reach anybody and everybody, anywhere and everywhere, with advertisements straight to their pockets?!” they...
View ArticleLike it or not, native advertising is squarely inside the big news tent
“There is no need for advertisements to look like advertisements. If you make them look like editorial pages, you will attract about 50 per cent more readers. You might think that the public would...
View ArticleWill ads powered by Facebook user data be more effective than Google’s...
Marketing agencies, and the brands who use them, now have another distribution option to choose from: Atlas has relaunched its ad server, which serves up display ads on websites and mobile apps. Now,...
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